What online shoppers buy the most from Amazon before Black Friday 2021


November is around the corner, which means one of the biggest annual business events is just a few weeks away: Black Friday 2021.

Amazon has already launched Black Friday deals “earlier than ever” with “epic deals” on big-ticket items in all categories, including electronics, toys, housewares, beauty and clothing.

Major toy companies including Hasbro, Mattel and MGA Entertainment last month said a global shipping crisis and labor shortages in the toy market could affect the holiday shopping season. , which could explain the extremely early launch of offers and guides by Amazon.

If you’re not already a Prime member, you can sign up for a free trial so you don’t miss out on early access to sales.

If you want to get a head start on holiday shopping, we’ve taken a look at what Amazon customers are buying the most before Black Friday. Its bestseller list is updated in real time, showing products in certain categories, like the Fire TV 4K Stick in electronics and the Crocs Unisex-Adult Classic Clog in clothing.

Here is an overview of the top five products currently on display, separated by category (the product line is constantly changing):

  1. Fire TV Stick 4K Streaming Device
  2. Echo point (3rd generation)
  3. Amazon smart plug
  4. Wyze Cam Spotlight Security Camera
  5. Apple AirTag

Note: You can view Amazon’s entire selection of best-selling electronics at his site here.

  1. Amazon Basics Lightweight Microfiber Sheet Set
  2. Beckham Hotel Collection Bed Pillows (Set of 2)
  3. SafeRest Premium Hypoallergenic Mattress Protector
  4. Bedsure Standard satin pillowcases (set of 2)
  5. Mellanni Extra Deep Pocket XL Twin Sheet Set

Note: You can view Amazon’s entire selection of best-selling home items at his site here.

  1. Shifting Box Fidget Cube shape
  2. PartySticks glow sticks (pack of 100)
  3. The original reversible Octopus plush
  4. Cobra Officer Figurine from the GI Joe Classified Series
  5. LeapFrog 100 Animals Book

Note: You can check out Amazon’s entire selection of top selling toys at his site here.

  1. Quilted jacket for children
  2. Hanes EcoSmart Men’s Crewneck Sweatshirt
  3. Crocs Unisex Classic Clogs for Adults
  4. Men’s EcoSmart Hanes Hoodie
  5. Gildan Men’s Fleece Hoodie

Note: You can check out Amazon’s entire selection of best-selling clothing at his site here.

  1. Full motion TV monitor wall mount
  2. Dream TV Mount
  3. Linenspa 2 ″ gel-infused memory foam mattress topper
  4. Linenspa 8 ” memory foam mattress
  5. Zinus SmartBase Tool-Free Assemble Mattress Base

Note: You can check out Amazon’s entire selection of best-selling furniture at his site here.


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Nicolette Accardi can be contacted at naccardi@njadvancemedia.com. Follow her on Twitter: @N_Accardi. Find NJ.com on Facebook. Do you have any advice? Tell us. nj.com/tips

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