Small Business Week 2022: For small businesses, the future looks bright
At the end of 2021, I had the opportunity to visit several of our customers in our #FeetonMainStreet campaign. From family stores to franchises, I have witnessed the challenges these organizations have faced. From quarantines and social distancing to labor shortages to shifting to remote working, these companies have innovated while simultaneously maintaining operations to prepare for future growth.
As new challenges emerge every day, small businesses have renewed optimism as they find new paths to resilience. Our latest survey of small business outlook and technology adoption found that 71% of small and medium business decision makers believe they are better off than a year ago, and 45% believe security their company’s financial situation has improved over the past few months.
After all the hurdles small businesses have overcome, they have embraced innovative digital tools and technologies to become stronger and smarter than ever. Many small businesses have gone through digital transformation to unlock innovation, and that’s why I think there’s no better time to start a business than now.
Technology is a team player for your business
Giving small business owners the tools and technology they can rely on to grow is at the heart of what we do at Verizon Business. The latest advancements in networking, such as our 5G Business Internet, are great examples of how we achieve this. 5G Business Internet has a self-installation option, allowing customers to quickly install the service themselves, or Verizon can do it for them. For individual entrepreneurs, technology can provide support and scalability that previously required hiring new employees.
Connectivity and systems working seamlessly together are at the heart of this, and with Verizon 5G Ultra Wideband, businesses benefit from a fast, reliable network that can support every device from tabletop to point-of-sale seamlessly. and efficient. And with our business solutions like Verizon One Talk, businesses get a single number that rings multiple compatible mobile devices, desk phones, and PCs, meaning owners can run their business on the go and give employees the flexibility they need. need. For small businesses that need to be constantly available and responsive, One Talk offers a flexible way to stay connected.
Empowering Small Business Success is Personal to Us
We provide businesses with the tools they need, along with the guidance and training needed to succeed with those tools. In fact, according to our recent survey, 80% of small businesses found the ability to access free financial courses or programs helpful, and 81% found the ability to take digital marketing courses or programs helpful to advance their business. It’s that kind of knowledge that led us to launch the free Verizon Small Business Digital Ready portal last year with the goal of giving small businesses the tools and guidance they need to succeed. We are very proud of this program and the businesses it has helped, from those in their infancy to those in need of revitalization. I was personally touched by hearing the story of one such business owner, Vestal Nakiawho shared her story earlier this year.
With summer on the horizon and more opportunities than ever to experiment with outdoor venues like pop-up shops and other options, there really is no better time than the present to get started – it’s a gift just waiting to be opened.
I am so touched by the small business community and their journey to recovery from the effects of the pandemic and know that together there is nothing they cannot achieve.
To learn more, visit ourand meet in store or make an appointment online during our Small Business Days from April 28 to May 4.