NORTHBROOK, Ill., – KemperSports is pleased to welcome Keith Karem as the new Senior Vice President of Marketing. In this role, Karem will lead corporate marketing and branding initiatives for KemperSports while overseeing real estate marketing strategies to support the company’s growing list of fee-charging golf courses, private clubs and resorts.

“Keith brings over two decades of proven experience in marketing, brand management and strategic partnerships across multiple industries,” said Steve Skinner, CEO of KemperSports. “He knows how to work with growth-oriented companies and create integrated marketing programs that drive business. Keith shares our passion for the golf and hospitality industry and will be a valuable addition to our leadership team as we continue to grow our portfolio and create memorable experiences for our guests.

Karem comes to KemperSports from Thrive Global where he served as Vice President of Marketing for the

health technology company. Previously, he held marketing leadership roles at Vitality Group and Hyatt Hotels Corporation, where he developed and launched Hyatt’s first-ever credit card, redefined the guest journey and loyalty experience for meeting planners and travel agents and created Hyatt’s new business development marketing team. His hospitality marketing expertise ranges from guest experience design to B2B brand development.

Karem received his bachelor’s degree from the University of Virginia and his MBA from the Kellogg School of Management at Northwestern University.

About Kemper Sports

Based in Northbrook, Illinois, KemperSports builds, owns, leases and operates golf courses, resorts, sports clubs and accommodations throughout the United States and the Caribbean. The company manages an award-winning portfolio including nationally rated courses, private clubs, municipal courses and tournament venues such as Bandon Dunes Golf Resort, named the #1 Golf Resort in North America by golf summary and GOLF Review; the resort town of Streamsong; The Glen Club; Desert Willow Golf Resort; Chambers Bay, host of the 2015 US Open. For more information about KemperSports, please visit

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Media contact:

Megan Godfrey, Kemper Sports | 312-888-2119

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