Grit Studio™ expands its team of creatives and expands its client portfolio

Grit Studio™ (“Grit”), a content-focused digital marketing studio, announces the appointment of Justyna Wilson as Vice-President Strategy + Accounts and Molli Mayeron as Director of Content + Production, expanding the agency’s West Coast presence to Los Angeles and San Francisco. The company also expanded its customer base with the addition of three national consumer brands.

Justyna Wilson joins Grit’s leadership team as Vice President of Strategy and Accounts. In his new role, Wilson oversees account services and 360° digital marketing strategy, with a focus on full funnel strategy, channel management and storytelling. With over 15 years of experience in marketing, digital innovation and go-to-market strategies for DTC and B2B brands, Wilson previously served as Head of Brand and Growth at Face Reality and senior director of global e-commerce at Biossance.

Grit also hosts Molli Mayeron as director of content + production. Mayeron is an Emmy-nominated producer, writer and content director with over 15 years of experience in entertainment, beauty and wellness. She will lead the management of client content, projects and production. Her experience includes content manager roles at Beautycounter, CBS Interactive and NBCUniversal Media.

“Justyna and Molli are seasoned marketing professionals with deep expertise in digital marketing strategy, content production and client services,” says Erin Fabio, CEO of Grit Studio. “We are thrilled to welcome them to the team and look forward to seeing how they enhance our clients’ content.”

Since its launch in 2017, Grit continues to accelerate its growth with the addition of 10 full-time employees located in San Francisco, Seattle, Nashville, Saint Louis, Los Angelesand the washington d.c. area where the agency’s headquarters are located. The studio has seen 100% annual revenue growth each year, with 102% growth in 2022.

Grit was recently named a referral agency for HeyMama and Sunfish, and landed a deal for Purecane. HeyMama is the largest and fastest growing private online community of working moms and entrepreneurs in the country. Purecane is an all-natural, calorie-free sweetener from Amyris, Inc., a world leader in pure, sustainable ingredient science and technology. Sunfish makes parenthood accessible to all types of families with financial solutions, support and advice.

Erin Fabio and the entire Grit team have been an incredible extension of our team. It’s part of our mission to work with mother-founded businesses first, and have a team that not only understands us as a brand, but feels invested in our success personally and professionally as business owners and leaders. parent companies has helped our strategy and our growth,” said Erika FeldhusCEO of HeyMama.

Grit’s client roster also includes top national beauty and wellness brands, including Amyris branGrit Studio™ (“Grit”), a content-focused digital marketing studio, announces the appointment of Justyna Wilson as Vice-President Strategy + Accounts and Molli Mayeron As Director of Content + Production, the agency’s West Coast expansion has represented OLIKA, Larken, YouFit, Roadside Development, and Geneo, a Lumenis company, among others.

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