American Marketing Group Updates Social Media Product: Travel Weekly

American Marketing Group (AMG) has improved its social media content platform for travel counselors, Social Connect, making it easier to use and giving it a more modern look.

Social Connect provides social media content to Affiliate Agencies. AMG is the parent company of Travelsavers, the Network of Entrepreneurs Selling Travel (NEST) and the Affluent Traveler Collection.

Social Connect gives travel counselors access to customizable creative resources such as social media posts and postcards. With the update, Social Connect is mobile responsive. Agents can also filter content to find the assets that best suit their needs.

Social Connect assets can be uploaded to a number of social media platforms, according to AMG, including Facebook, Instagram, Twitter and Pinterest. Social posts are automatically personalized with the advisor’s logo and contact details.

“After 10 years, it was time to evolve the Social Connect platform,” said Nicole Mazza, AMG Marketing Director. “Since the onset of the pandemic, we’ve seen an exponential increase in usage since 2019, as our advisors realize the power of social media, as well as the importance of staying in touch with their clients. “

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